Five years ago I was inspired when Luke Doucet and Melissa McClelland appeared on the First Fridays stage parked right in front of the old Auto Electric Building at 120 East Washington St. in Goshen.
This spring Michael Wambaugh wrote a great story of how my work with 91.1 The Globe, resulted in the launch of Ignition Music Garage. Read the article here : Making A Scene.
There are dozens of people who have helped build Ignition Music Garage into a nationally recognized venue. Our members, customers, volunteers, and staff are what makes this a community of music lovers. Four of those folks are already working in the music industry; on tour, in Nashville and Chicago.
We believe that Ignition can be a platform that can launch the careers of other creative artists, right here in Goshen. Our concert series has established a reputation for our community that will help draw more fans to Ignition and eventually other larger venues such as The Goshen Theater.
The impact of the shift to digital distribution
The music industry has changed dramatically in the 5 short years since our vision was developed. Some of it we anticipated, some of it we didn’t. Last year, internet streaming accounted for over 70% of music consumption. The internet is the distribution system for 21st Century music and video. We have been the missionaries for high quality music files since we opened. The battle between entertainment and software corporations is far from over, the question is how the artists will fare as the streaming providers consolidate. Unfortunately, the vast majority of streams have terrible quality of sound due to low bit-rate recordings. The Mp3 codec removes 90% of the recording information. And I guarantee that you can hear it. We demo the difference several times a day.
If we don’t have content on digital platforms we do not exist. So we will sacrifice some of our high-minded ideals in an attempt to help get the word out, especially to those under the age of 35. From the beginning Ignition has tried to share high quality music with people who have never heard the full range of the music that was recorded. We know what happens when listeners experience high quality music, whether it is live or recorded. Very simply, it moves people. We have produced over 200 shows and sold tens of thousands of recordings, it is important to peoples’ lives. Having Ignition Music Garage in Goshen is something many communities envy.
Our plans are to record high quality audio and high definition video from Ignition Garage. We are recording content for this launch. Our digital distribution plans are not fully formed, but we feel it is crtical to bringing in younger fans so we can demonstrate the difference.
Ignition as an incubator for creative artists.
By moving into the digital realm, we hope to connect with new music fans and, hopefully, show the magic that happens when musicians and their songs connect with an audience. We believe that video and online music can be the first connection point between a listener and an artist. If the song and performance are compelling, a new fan is created.
5 Core Media, from Goshen College, has been contracted to produce the first program, a film about the release of Wilson Reservoir’s new album “The Last Will & Testament of Buck Baker”. The record is scheduled for a September 30 national release. The short film will be part of the promotion of the new album.
Nate Butler of Nimble Wit Productions will be the Production Manager, Recording Engineer, and music producer for the project. We hope to build a platform for young film makers, recording engineers, and musicians to create.
Ignition Music Garage is a platform for a more ambitious goal of building a larger stage for artists to develop. These young creative people are plugging in and contributing their voice to this "larger stage". Young people will determine, what Ignition Music Garage is going to be in the future and the dream is that it will continue to grow and become a model for people who work in the industry.
Hundreds of individuals, families, and local businesses have contributed to get us to this point. We have built the platform, now it is time to Build the Stage for more events and art to be created right here in Goshen.
Our goal is $20,000
This will allow us to take the next step in building up the artists we feature!
Stage Construction - $5,000
Lighting Enhancements - $1,000
Recording Equipment and Sound Board - $1,500
Website Enhancements to include video and concert downloads - $2,500
Pilot Film and Live Album - $10,000
Ignition Music Record Label Launch – (we can dream can’t we?)
Stay tuned for our GoFundMe launch announcement!
JOHN PAUL WHITE - Beulah - Single Lock Records
Beulah, It’s a small, complicated word with a tangle of meanings. It’s the title of John Paul White's new album, his first in nearly a decade, a remarkably and assuredly diverse collection spanning plaintive folk balladry, swampy southern rock, lonesome campfire songs, and dark acoustic pop. Gothic and ambitious, with a rustic, lived-in sound, it’s a meditation on love curdling into its opposite, on recrimination defining relationships, on hope finally filtering through doubt.
BLOOD ORANGE - Freetown Sound - Domino
Freetown Sound is the third full-length album from Dev Hynes (Blood Orange). Written and produced by Hynes, Freetown Sound is a tour de force, a pastiche of Hynes’ past, present, and future that melds his influences with his own established musical voice. For well over a decade, Dev has proven himself a virtuoso of versatility, experimenting with almost every conceivable musical genre and working with a wide variety of artists as a writer and producer. On his solo work he has created a singular style of urgent, delicate pop music by carefully stitching a sound palette that gently recalls elastic funk, slinky R&B, and pure pop. Thematically, the album is profoundly personal and unapologetically political, touching on issues of race, religion, sex, and sexism over 17 shimmering songs.
DOLLY PARTON - Pure & Simple - Sony
Iconic singer, songwriter, musician, actress and philanthropist Dolly Parton is back with a new album, Pure & Simple, her first release since 2014's Blue Smoke. Produced by comprised of songs written solely by Dolly, highlights of this love songs-oriented album include "Pure and Simple," "Head Over High Heels," as well as new recordings of "Tomorrow is Forever," originally recorded as a duet with Porter Wagoner in 1970 and then again with Solomon Burke in 2006, and "Say Forever You'll Be Mine," which Dolly originally recorded with Porter Wagoner in 1975.
DRAKE WHITE - Spark - Dot Records
"One of the country's most energizing performers," (Rolling Stone Country) Drake White is officially burning up trails and charts with the release of his debut album on Dot Records. Spark features his current single “Livin’ the Dream." The foot-stomping singer/songwriter – and nature enthusiast – teased the news to his Firestarters during his CMA Fest Fan Club Party and shared the announcement on the red carpet at the 2016 CMT Music Awards. “Since we began this journey – working on the album – I knew I wanted the title to be SPARK,” said White who Billboard calls, “confident, energetic presence with a mix of gravel, soul and gospel in his voice.”
BAYSIDE - Vacancy - Hopeless Records
Where Bayside's last album, Cult, dealt with singer/guitar player Anthony Raneri's move to Nashville, his recent marriage and impending fatherhood, Vacancy tells the story of the dissolution of his marriage and finding himself alone in the city that was meant to be his new home. "The hotel on the album cover reflects the feelings I had while working on Vacancy, explains Raneri. Writing this album, I felt as if everything was uncertain, I could move back to New York, buy a house in Nashville... I just didn't know what was going to come next. I felt very isolated and as if everything in my life was temporary at that moment."
AGES & AGES - Something To Ruin - PTKF
If Ages & Ages' debut album Alright You Restless declared independence from the cynicism and self-consciousness plaguing a generation; and the follow-up Divisionary was an exercise in confronting change, conflict, and loss; Something To Ruin confronts the debris of our collective failures and asks whether we might be better off letting go and starting over. Recorded at Isaac Brock’s studio (Ice Cream Party), this album still has plenty of the infectious and joyful melodies the band is known for, but this time the stakes are higher. It raises questions about facing our society’s collective wreckage both environmentally and culturally. With all members hailing from Portland, Oregon, Something to Ruin, explores what it’s like to watch your hometown implode in a frenzy of real estate development and lifestyle branding.
GLASS ANIMALS - How To Be A Human Being - Harvest
How To Be A Human Being is a scrapbook of the band's time spent on the road, gathering memories and perceptions of different types of people from all around the world.
THE VEILS - Total Depravity - Nettwerk Records
The Veils, fronted by lead singer and songwriter Finn Andrews, release their highly anticipated new album ‘Total Depravity’ on August 26th. The album features production by El-P (Run The Jewels) and Adam 'Atom' Greenspan who was behind the band’s critically acclaimed album ‘Nux Vomica’.
FLORIDA GEORGIA LINE - Dig Your Roots - BMX
Known for their record-breaking tracks, undeniable energy and all around good vibes, Florida Georgia Line will release Dig Your Roots August 26 on Big Machine Label Group. The award-winning duo's highly anticipated third studio album uncovers pieces of their lineage along with an evolved creativity. Our album cover says it all, shares Brian Kelley. "Tyler and I are continuing to grow musically and personally. We really wanted this album to reflect who we are and our lives in this moment, but also where we came from. Tyler Hubbard adds, we both started out playing guitar, singing in church and writing songs so we wanted to let fans see our foundation a deeper side to us. We couldn't have picked a more fitting title or image for DIG YOUR ROOTS.
For more information on these and other releases out this week, check out our New Releases charts by week section and don't forget that many of these titles are also available on vinyl.